Missing The Point
Here's a strange debate. A heated discussion to decide "What's the difference between Marketing and Project Management?". With hard hitting issues such as this now being addressed on the web, I can't wait for the "What's the difference between a steering wheel and a car?" discussion.
Seriously, I don't know who should feel worse, the people that participated in this discussion or me for reading the whole bloody thing. It does make you stop and think that we might have run out of topics to argue.
Okay, enough bashing. I'll offer a suggestion for a valid debate..."What unique project management skills are required to manage marketing projects?"
Comments
Well, there is the obvious...you better know something about marketing if you are going to manage marketing projects.
However, in my experience, one of the key differences is the ability to execute on a constantly evolving plans. You need to be flexible to manage marketing projects.
Posted by: Birdie | June 22, 2006 10:32 AM